Weekend Lounge ~ Tumbling Down

Welcome to the weekend!

Hope you're all doing well. I haven't had a lot of time to do what I usually do recently due to a (rather serious) real life situation currently going on, so I apologize ahead of time. Things will probably be light around here until the end of the year until it is dealt with. Hopefully I can explain the situation all in the future better than this, but it is what it is right now.

So instead lets talk about other things.

Today I just wanted to highlight this video from David V Stewart as a bit of a companion to his recent one about NewPub's Content Flood and discovery problem. This time the subject is about how OldPub is using the aforementioned conveyor belt production techniques to pump out soulless product while charging a premium for it at the same time. In essence, any problem you might have with NewPub remains far worse in the old system. This isn't newly discovered information, but it is rare that you get such a clear example of it thrown in your face.

This event continues the trend of mass-produced product pumped out into the void for easy profit and to be instantly forgotten. The Content Mill era is still alive and strong.

We're still in the grifting stage of collapse where most people involved in it are merely looking for the quickest way to wring the audience dry before the system totally falls apart under the strain. OldPub, being so much worse off than any of us even realize, has been in this stage so long that the project referenced in the above video would have been shocking as little as a decade ago is now considered par for the course and not surprising at all. In fact now you will even get consumers defending this practice because Rules Were Followed (that no one agreed with). Any excuse for OldPub's behavior is just another sign of accepting decline.

The fact of the matter is that someone wanted a quick buck for less effort and they were willing to excuse obvious fraud to the audience in order to continue the grift. It was either that or they were simply unaware and unwilling to look into any of this because they just don't care. Regardless of what it is, the end result is the same. It is contempt for the audience.

While one could say this is good for NewPub and independent creators, in actuality is probably not good for anyone. Those disgusted who walk away will probably just never come back, and those who accept it will just encourage further decline. At this point, it feels more like the two separate systems have nothing to do with each other and what one does with not affect the other in any appreciable way. Whether you consider that bad or good is up to you, but it definitely seems to be the case that they no longer influence the other at all anymore.

This decay of OldPub has gotten to the point where, if you can slough through similar projects to the above cropping up all over, you are more likely to find something worth your time by avoiding the older industries. This is because, as the video shows, these companies don't really care what gets produced in any capacity. They only care if it's cheap and if they make big bank on whatever is tossed out with minimal effort. Such a mindset will not produce anything great. It can't.

This has been an increasing problem for decades and it's not going to stop anytime soon. There is a reason the older industries are fading. All this is to say it's why NewPub should not be looking to repeat the same errors as the dead industry we are watching break down before us. Pumping out product should not be a goal, not even if the product is "good" because art isn't product in the first place. It can be sold as one, but that is not the core of what it is and treating it like that has not made anything better. This is not a highfalutin way of referring just to "good" art either. No, all art is valuable beyond its monetary value and how much is exchanged to access it.

You can disagree with that assessment, but this old way of thinking about entertainment as disposable and replaceable is the exact reason those ancient industries are dying. They did not decide to randomly produce bad material--they realized their job was to pump out maximum product for maximum return and for minimal cost and effort. When this is the core of what you do, it's only natural that the thing itself was eventually going to be the last thing considered.

And lo and behold, that's exactly where we are. Turning NewPub and all the newer alternative spaces cropping up into this same state will eventually lead to the same result. There is no pause feature on Mr. Bones' Wild Ride. We already know all this.

Entropy doesn't take a day off. If you fight for the same failing processes and systems that lead us here, just in an "indie" coating, you will still end up in the same place you started in. And what good does that do anyone? Why would we want this to happen again?

Why wouldn't we want an alternative industry to actually be an alternative?

Fortunately, it looks as if most creators in the NewPub and adjoining spaces are a lot more ambitious than those in OldPub are now, and more creative in how they use their tools and ideas. But that does not mean we shouldn't keep on our toes that we don't fall into the same traps as the above. It's very easy when one loses sight of what this is all for.

That last thing we want is the same disaster to befall us again.

Anyway, that's all for this week. Thank you for all your support this year. It's been a strange one, and it's still about to get stranger (for me, at least). I'll try to get more interesting topics in the future, but for now that is it for now. 

Have yourself a good November and I'll see you soon!

In case you missed it, my story Void Railway is in Cirsova #22! I hope you like space cops in a space railway battling invisible monsters in the dark as the crushing abyss warps around them! Because that's what it's about!