Welcome to the weekend! It's been a wild week. Time to unwind!
With the destruction of OldPub over the last few decades, many have wondered exactly what comes next. How do we get people to read again, and how to we change the image of the hobby being for anti-social weirdos who make the hobby their entire personality? That is a tall order, but we might be starting to have some answers for it.
The main goal to get people to read can only be accomplished if it seems inviting from the outside and is seen as a "cool" hobby to get into. Right now, reading is neither, and that is because it has turned into a clubhouse for people without personality. In essence, like everything else currently being destroyed, it is being run by fanatics that wish to be looked up at and considered purely because they engage (or are seen to engage) in the act of reading. This is because of the (false) image created by 20th century Baby Boomers mad about movies and video games who wanted Reading to be seen as Above and Beyond such low brow art forms. It didn't matter what you read (as long as it wasn't men's adventure, genre, or horror!) but the act of reading by default made you a more imaginative and smarter person than someone who doesn't.
I don't know how I can accurately explain this worldview that mutates into the clownshow you see today, except to watch any entertainment that features books from the 1970s or so to the end of the 1990s (when it abruptly ceased due to Gen X getting in control of entertainment). You will see the act of reading treated as a sacred act on par with attending Church, where as long as you read a book you will Get Smarter. It doesn't matter how, but it will happen. Therefore those who write books are not only smarter than normal people, those who read books, and a lot of them, is not only more informed and brighter--they are who who should inspire to be.
Of course we know now that this isn't true. This mentality lead to the Kid Who Reads, a midwit type of person who believe engaging in an act raises ones IQ and should be inducted in the high priest class because they Read Books. It's been a disaster for the hobby.
The above video highlights where this mentality has landed today in the modern climate. Books are seen as status symbols for Smart People, again, largely from lame Baby Boomer propaganda, and used as little more than as an aesthetic for Likes and Shares on social media. Reading has gone from a hobby based on imagination and wonder into being nothing more than another fad on social media. And it was never going to end any other way.
Check out the above video, and ignore some of the comments that miss the point, to see just how off track the hobby has gotten and how much work we have to do to bring it back. It's going to take some work, but it can be done.
What we have to make sure of is that we never allow arts and entertainment to fall to this level of shallow novelty ever again. The last thing we need is more disposable culture.
That's all for this week. I'll see you when we're deeper into November and hopefully the weather stops flip-flopping from one extreme to the other. I want my fall weather already. Enough of this in between nonsense.
Have a good one!
Have some fun this fall with the newest issue of Cirsova! I'm in this one with my story Mirage Carousal! Nick's got a motorcycle, an Uzi, and a town ran by magic ahead of him. Can he find his way out? Read on and see!
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